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Our Clients, Our Services, Our Causes
The Redpath Waterfront Festival (RWF), presented by PortsToronto and in partnership with The Waterfront BIA (Business Improvement Area), is an annual summer event that provides on-land and on-water programming to promote Toronto locally and internationally as a premiere waterfront destination. With music, food, nautical programs and entertainment, the Festival has something for everyone to enjoy. Every three years the event welcomes a fleet of majestic tall ships to Toronto. The RWF has been co-produced since it’s inception in 2008 by
Harmony Marketing
and Krista Slack + Aylett.
Visit
www.TOwaterfrontfest.com
for more information.
Since 2015,
Harmony Marketing
has provided sponsorship marketing, strategy and sales for PortsToronto’s annual Sail-In Cinema event.
Sail-In Cinema
is the world’s first two-sided floating movie experience and every August, transforms Sugar Beach into Toronto’s largest outdoor movie theatre for three nights of cinematic entertainment.
Harmony Marketing was also hired to create an overall 2017 Sponsorship & CSR Strategy for PortsToronto.
Harmony Marketing
created a rebrand campaign for
The Quay
, formerly Maple Leaf Quay, repositioning the premium apartment development as Toronto’s only waterfront rental apartment community. HM produced and implemented the Marketing Strategy for the campaign and worked with HG Communications to construct the new brand and all creative materials.
Harmony Marketing
was hired to do an event analysis of
Waterfront Toronto’s Sugar Shack 2016.
Harmony Marketing
created a National Strategic Sponsorship Plan for 20VIC Management. This includes an analysis of their properties across Canada through a customized survey, property asset valuations using customized metrics and the designing of customized sponsorship sales packages.
Harmony Marketing
is currently working on creating a national sponsorship promotion for 20VIC. For more information visit
www.20vic.com
Harmony Marketing
was chosen as the marketing agency of record for the City’s War of 1812 Bicentennial Commemorations.
Harmony Marketing
was responsible for marketing the City’s events and programming that commemorated the bicentennial throughout 2012 & 2013.
Harmony Marketing
along with Advertising agency Rain43, created the ‘No-Excuses’ campaign for CACL. HM also produced the initial communications and marketing strategy for CACL’s new initiative ‘Ready, Willing & Able’ (RWA).
Harmony Marketing
prepared an asset valuation for CMW and is consulting on their overall strategic sponsorship plan.
www.cmw.net
The TALL SHIPS® 1812 Tour was a pan provincial event that travelled throughout Ontario in the summer of 2013 to commemorate the Bicentennial of the War of 1812.
Harmony Marketing
was proud to have secured the largest Celebrate Ontario Blockbuster Grant ever awarded for this event. 15 ports throughout Ontario participated in this tour, which was produced in partnership with the TALL SHIPS CHALLENGE® Great Lakes 2013 series.
Harmony Marketing
was the Executive Producer of the entire TALL SHIPS® 1812 Tour.
Harmony Marketing
created a strategic marketing and communications plan for The Canadian Autism Spectrum Disorders Alliance National Needs Assessment Survey for Autism in Canada. CASDA had a goal of attaining 5,000 surveys nationally from those with ASD, parents of those with ASD and professionals who work with those with ASD. CASDA received well over their target of 5,000 survey responses and received an overwhelming amount of earned media coverage for the campaign.
www.asdalliance.org
On September 9, 2012, Fashion Cares celebrated its 25th anniversary with the spectacular event ‘A Night of Glitter & Light’ that featured ‘Elton John & Friends’.
Harmony Marketing
supported Fashion Cares through sponsorship marketing. Co-chaired by Michael King and David Furnish, the event raised significant funds for ACT (Aids Committee of Toronto) and Elton John Aids Foundation.
www.actoronto.org/fashioncares
Harmony Marketing
with hg brand construction was chosen to design and implement a national campaign to enhance awareness of the harmful effects of sun tanning without protection. The campaign was meant not to discourage people from being in the sun, but rather emphasized the need to do so safely.
www.canadianskincancerfoundation.com
Completed an asset valuation for the Waterfront BIA property. The WBIA is a founding partner of the Redpath Waterfront Festival.
Harmony Marketing
was hired to complete an asset valuation for the 2014 VFW as well as a sponsorship strategic plan. VFW is the fastest growing fashion week in the world and the only industry event that actively seeks out to showcase international award-winning designers from over 30 global fashion capitals.
Past Clients
CIBC Run For The Cure
Luminato
Baycrest Foundation
International Federation on Aging
Delta Hotels & Resorts
Ontario Place
CIBC Run for the Cure
Bloor Yorkville BIA
Canadian Cosmetic, Toiletry & Fragrance Assoc. Foundation
Physical & Health Education of Canada
Vancouver Fashion Week
Hockey International Players Association
